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Building Your Permission E-Mail List

CalendarJanuary 3, 2012
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Before you can begin an e-mail marketing campaign, you must have an audience. Unlike traditional direct mail marketing, you must acquire permission from someone before sending them a regular campaign, such as a newsletter. Here are some tips on how you can begin building your permission e-mail list:

Your business, as well as your e-mail marketing, should be a valuable resource to your customers. Quality information offered on a regular basis will keep your subscribers interested and are much more likely to make a purchase when you offer something to their interest. Avoid sending unrelated information and don’t abuse your subscribers.

About The Author

Jason Lindsey is a Website Developer and Graphic Designer specializing in WordPress & Miva Merchant eCommerce Development.

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